About Us

Riding toward a
longer, fuller life.

Our Mission

Cycling connects us to health, community, and joy.

Play for Life Project was founded on one simple belief: the bicycle is among the most powerful tools for a long, joyful, and connected life. We work to make cycling accessible and safe for people of all ages and backgrounds.

Through luxury fundraising bike tours, community outreach, and cycling safety advocacy, we generate the resources to service bikes, expand access, and champion safer roads and paths for everyone.

Our advisory board brings together passionate cyclists, community leaders, and health advocates united by a shared love of wheels — and a shared conviction that cycling can change lives.

∞
Ages welcome
100%
Proceeds to community
2
Wheels at a time
Where It Goes

Your ride funds real change.

🔧
Bike Servicing
We repair and maintain bicycles for community members who need them most, ensuring no one is left without a reliable ride.
💡
Safety Lighting
Distributing proper lighting equipment to cyclists so every ride — day or night — is a safer one.
🛞
Tire Education
Teaching proper tire maintenance to extend the life of bikes and keep riders confident and safe on every journey.
📣
Safety Advocacy
Working alongside local leaders to advocate for better bike lanes, signage, and policies that protect cyclists.
🌱
Access & Inclusion
Removing barriers to cycling for people of all ages, abilities, and backgrounds — the joy of riding belongs to everyone.
🏘️
Community Building
Creating spaces where cyclists connect, support one another, and grow a culture of health, play, and shared adventure.
Leadership

Guided by passionate cyclists.

Play for Life Project is governed by a dedicated advisory board of community leaders, health advocates, and cycling enthusiasts who share a deep commitment to making cycling accessible, safe, and joyful for everyone. Our board helps shape our events, partnerships, and community programs.

Ready to ride with us?

See Our Events Get Involved